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 When you are starting out as an affiliate, the temptation is
often to build a large website, cover as many topics as you
possibly can and write a huge amount of content. This technique is
not to be dismissed, as large sites can do very well in the search
engines, but it is probably not the best approach for a new
affiliate.
It is much better to begin by building a site dedicated to a
particular subject. As a new affiliate you will be learning a lot
as you go along, so it pays not to try and take on too big a
project to start with. This section is about choosing a niche as an
online poker affiliate, but the principles are relevant no matter
what industry or market place you are looking to target.
We’ve discussed how much money there is to be made as online
poker affiliate, and people tend to follow the money. For that
reason there is a vast number of online poker affiliate websites on
the internet. Some of them are excellent and many of them are good
but there are a lot of poor quality sites out there that offer
little to no value for their readers. A big selection of poker
affiliate sites focus on advertising as many online poker rooms as
possible and provide a lot of rehashed content that adds nothing
new or valuable to anyone reading it. This is not a good long-term
approach to poker affiliating, even if it might generate some
revenue in the short term.
To be successful as a poker affiliate, particularly as a
beginner, you really should be aiming to provide something useful
to a poker player. By using the Rakeback Engine solution, you can
immediately offer the best rakeback deals at all the leading online
poker rooms and this is certainly a benefit for any player visiting
you site. Rakeback is a niche within the poker industry, but it is
a very broad niche and lots of affiliates are competing in it.
We would recommend that you narrow down your subject for your
first site, and try and focus entirely on a specific subject that
you can become a good authority on. There are a few good specialist
poker sites out there, so it’s a good idea to do some research
and see what else is being done. Poker strategy is well covered and
so is poker news so it would be difficult to compete in those
niches. You don’t want to be competing, at the outset, with long
established sites with thousands of pages of content as it will be
much harder to succeed.
However, if you manage to create a decent amount of good quality
content on a specific subject that is not widely covered you could
find yourself attracting regular visitors interested in what you
are writing about. Remember that you don’t have to focus on
selling the poker rooms you are advertising, but rather focus on
attracting an audience that would be interested in
recommendations.
As an example, let’s say you a created a website focusing on
learning poker as a beginner. There is a lot of useful information
you could provide for someone who hasn’t played poker before. You
could start with a decent guide to the rules of the game, and some
very basic tips for getting started. You could recommend some good
poker books for beginners, and do some research on the best places
to get the books cheaply. You could write a blog detailing how you
got interested in poker, and how you learned more about the game.
Once you start getting some visitors and gaining their trust, you
make some suggestions about the best poker rooms for beginners.
Please be aware, this is just to provide an illustration about
how to focus on a niche. Beginner poker sites have been done
before, so we’re not necessarily suggesting you take this exact
route. Rather, you need to be creative and find a niche you are
comfortable researching and writing about and try and become THE
website relevant to that niche. Once you’re dominating a specific
niche you can start expanding the content of your website and
targeting a wider audience.
Read Next
Section : 8. Know Your Market |
